Tell me that you want the kind of things That money just can’t buy In the first part of this two-part series, we drew inspiration from John Lennon and Paul McCartney’s lyrics in the Beatles mega-hit Can’t Buy Me Love and explained why you can’t buy customer love. You don’t get your customers to…
Can’t Buy Me (Customer) Love Part I
“Tell me that you want the kind of things That money just can’t buy I don’t care too much for money Money can’t buy me love” These words are from the popular Beatles song released in 1964, composed by Paul McCartney with credit to John Lennon. McCartney intended the meaning of the song to be…
The Evolution of Customer Success: Creating Solutions Everyone Can Use
This is part three of a three-part series. Read the first part here, and the second part here. There’s a private school near my community that touts its ability and commitment to adapting its teaching methods and strategies to each student. Children have different styles of learning; they don’t all process information in the same way. This…
The Evolution of Customer Success: Today’s Multi-Dimensional, Multi-Generational Challenge (Part Two in a Three-Part Series)
This is part two of a three-part series. Read the first part here. In the past, I’ve written and spoken about the evolution of customer service. And driving that change are evolving customers. Customers of the same company or business might come from different generations. They might have different knowledge or backgrounds. But the rapid…
The Evolution of Customer Success: Self-Service Fuel Pumps to DIY Website Builders
We are honored to have Shep Hyken as a guest on our blog. This is the first of a three part series by Shep on the evolution of customer service and customer success. I suppose many of you reading this weren’t driving – or perhaps even born yet – when the Arab oil embargo forced gas…