1# Monetizing the Game by Turning Customers into Fans

Turning customers into loyal fans is a major goal that every manager strives to achieve. Jeanne Roué-Tailor looks at the different tested and approved ways of achieving this goal.

2# What if Customer Service is Bad on Purpose? 

It is possible that you company offers poor customer service on purpose. There is need to reverse this to grow and make more sales. Micah Solomon looks at why you need to improve customer service.

3# Social Media Strategies to Avoid Customer Service Meltdown

Social media plays a very important role in the manner in which companies relate with their customers. You can use social media to improve customer service. Kim Garst explains how social media can help improve your brand and reputation.

4# How to Say No Without Losing The Customer

Small businesses that have no room to expand are sometimes forced to refuse taking new orders or business that they cannot handle. Here are some tips by Minda Zetlin on how to do this without harming your reputation and credibility.

5# This April, Don’t Be Fooled By These 5 Customer Service Misconceptions

No great customer experience, no sales, no growth. That’s just how the world of business operates. Here is an article I wrote, Amy Clark, on 5 customer service myths that you should not fall for.